Walking around downtown DC today, I noticed something interesting while looking at the front of newspapers. Obviously, all the major papers are covering the state funeral for President Reagan, but I’m amused by how each newspaper offered a peek at its editorial marketing with its front page. In newspapers, it’s important to put your “money shot” above the fold. Consider:
The “liberal bias” of The Washington Post focuses on the pageantry and order of a state funeral rather than President Reagan himself.
The “conservative slant” of The Washington Times emphasizes the personality of a Republican icon.
The “McPaper” aspect of USA Today highlights the human loss felt by the nation through the emotion of Nancy Reagan.
You’re amazed at my intellect, aren’t you?